Raniriwaaz started with a simple thought — "Why is it so hard to find stylish ethnic wear that actually feels good to wear?"

We saw the same problem everywhere. Either the designs were too old-school, or the trendy ones didn’t feel connected to our roots. That’s when we decided to create something better.

We started Raniriwaaz to bring affordable, stylish, and comfortable ethnic wear for today’s women — outfits you’d love to wear for weddings, festivals, or even casual days when you just want to feel a little extra.

No heavy price tags, no outdated styles — just modern Indian fashion that speaks your vibe.

Every outfit at Raniriwaaz is designed by keeping you in mind — the ones who love tradition but also want a fresh, elegant twist. Whether it’s a sharara, lehenga, kurta set or a co-ord — we focus on the kind of fashion that’s wearable, breathable, and always makes you feel confident.

That’s the idea behind our tagline — “Where Tradition Meets Trends”— because we believe you can carry both, beautifully.

So that’s how it all began — from spotting a need in the market, to building a brand that celebrates desi fashion in a whole new way.

Raniriwaaz is for the women who love their roots, but also love their style.